Stunts like spending 50 hours buried alive and attempting starvation for 30 days are well worth it when they net $54 million a year. The predictably high viewership of antics like these explains why Jimmy Donaldson AKA MrBeast has made most of his money from ads on his YouTube videos. MrBeast earned the No. 1 spot on this list not only because he’s making more than anyone else, but also because his restaurant concept, MrBeast Burger, is a truly entrepreneurial mechanism for the YouTuber to monetize his fame. Rather than invest in cooking equipment or delivery infrastructure, MrBeast created the ghost kitchen operation in December 2020, in which people order a MrBeast Burger online and an affiliated restaurant with extra staff prepares the order for delivery.